The objective is to craft an intuitive and visually appealing interface tailored to one team, simplifying match data for football enthusiasts. The app offers extensive insights into various match aspects, ensuring an immersive experience.
What other apps are doing differently that we want to change
I did a lot of research to understand what football fans want, especially those who deeply support one team. We looked at other apps and talked to users to find out what they like and don't like. We found out that many existing apps are too big and slow because they try to load data for all teams at once. They're also messy and hard to use.
Designing for simplicity
The design approach focused on creating a visually appealing and intuitive interface that enhances user engagement and facilitates easy data exploration. Emphasis was placed on optimizing the app for seamless navigation, readability, and data comprehension.
Team-centric Homepage
The app opens to a team-centric dashboard, showcasing the team logo, recent match results, and upcoming fixtures. Users can quickly access relevant match data and navigate to specific sections with ease.
![](https://cdn.prod.website-files.com/64a7e142e7e22082728c42b2/66d1fd760f2a04e54589a857_66d1fd29294029c683794f0f_iPad%2520Pro%252011_%2520-%2520119.png)
Comprehensive Match Insights
Detailed match insights encompassing various aspects such as possession, shots on target, passing accuracy, fouls, and more are provided. Users can effortlessly scan through the numbers with intuitive data visualization techniques.
Live Match Updates
Live match data including goals, substitutions, yellow/red cards, and other pivotal events are delivered in real-time. Users can stay informed about the game's progress even when they're not watching it live.
![](https://cdn.prod.website-files.com/64a7e142e7e22082728c42b2/66d1fd760f2a04e54589a85a_66d1fd3899a29a29b699c5db_iPad%2520Pro%252011_%2520-%2520117.png)
Historical Team Data
All-time team history data including past match results, player statistics, and achievements are accessible. Users can delve into the team's rich history and explore memorable moments.
![](https://cdn.prod.website-files.com/64a7e142e7e22082728c42b2/66d1fd760f2a04e54589a854_66d1fd45c9641341b4d3ca48_iPad%2520Pro%252011_%2520-%2520118.png)
Competition Progress
A dedicated section tracks the team's progress in ongoing competitions, displaying standings, fixtures, results, and performance statistics. Users can stay updated on their team's journey throughout the season.
![](https://cdn.prod.website-files.com/64a7e142e7e22082728c42b2/66d1fd760f2a04e54589a87b_66d1fd5167b7ceeee737a419_iPad%2520Pro%252011_%2520-%2520116.png)
UI Design
The app's UI features a visually appealing design with a focus on clarity, consistency, and intuitive interaction. A minimalist aesthetic is employed to ensure a clutter-free experience, allowing users to focus on the content. Vibrant colors, clear typography, and visual hierarchy enhance readability and usability.
![](https://cdn.prod.website-files.com/64a7e142e7e22082728c42b2/66d1fd760f2a04e54589a866_66d1fd2126298d524b25165e_iPad%2520Pro%252011_%2520-%2520112.png)
Keep an eye out for the launch!